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This case study highlights Digital Insider’s Video Search Engine Optimization (“SEO”) program for automotive dealerships looking to promote their dynamic video content on the top of the organic search results for desirable conquest keywords on Google. Our premier video SEO program does just that: optimizes your video content for search engine traffic. We will look […]Read More

On December 5, 2013, Hubspot Inbound Marketing wrote an article titled How to Create a Basic Google Analytics Custom Report that lays out clearly the steps involved in creating a custom report in Google Analytics. We were disturbed when we discovered that the author of the article had just “recently” found out about the power […]Read More

Google recently rolled out changes to the way their analytics are displayed, putting an emphasis on Acquisition, Behavior, and Conversions, or what Google calls the “ABC’s” with the focus on “how you acquire users, their behavior on your site after acquisition, and their conversion patterns.” Formerly, Acquisition was labeled Traffic Sources, while Behavior was labeled […]Read More

One of the questions you might want to ask when running a banner ad network campaign (or multiple display network campaigns) is not only “how did our display network campaign perform for a given month?” or “what percent of total traffic was driven in by the display network campaign?” but “what days of the week […]Read More

If you are like us here at Digital Insider, you use the keyword list provided by Google Analytics for many facets of your business. Whether it’s gathering ideas for content creation, search engine optimization, or finding new keywords to target to expand your market, the keyword list is an integral part of your analytics. For […]Read More

Google Chrome is nice for browsing the web, but you can also install some powerful extensions that can help add new dimension and insight into your search engine optimization efforts. Here are two Google Chrome SEO extensions you need to check out. SEO SERP Workbench Find out how your page ranks in a Google search […]Read More

With the rising popularity of smartphones and tablets, many businesses have realized the importance of having a responsive website—a website that is built to adapt to the screen size of different kinds of devices (desktop, laptop, tablet, smartphone, etc).  Websites are not the only facet of your online presence that needs to be mobile ready. […]Read More